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I was tasked with coming up with ideas for swing tags for Ulster Weavers. I really liked this design for a two tiered swing tag - the top tag features the logo and USP of being Made in the UK, while the longer bottom tag peeks out from below with the strap line, to reinforce the brand message. The bottom tag can also carry much more info about the product and be double sided.
Every aspect of this swing tag is sustainable and recyclable, including the plastic clip on the twine, featuring the motif which I also came up with.
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